You transfer appreciated stocks, bonds, or mutual fund shares you have owned for more than one year to the American Red Cross of Fern Ridge.
The Red Cross sells your securities and uses the proceeds for its programs.
Benefits
You receive an immediate income tax deduction for the fair market value of the securities on the date of transfer, no matter what you originally paid for them.
You pay no capital gains tax on the transfer when the stock is sold.
Giving appreciated stock could be more beneficial than giving cash.